A bare foot sinks slowly into wet sand. All at once it cups the heel and fills the arch while the toes splay out. Inspired by the feeling of bare feet in wet sand, Olukai builds their footwear with anatomically contoured footbeds to deliver the perfect balance of instant comfort and lasting support.
Every product they make offers style, durability, and comfort from heel to toe. They pay close attention to every element of design, starting with the use of custom-made lasts and anatomical footbeds to ensure superior fit. Premium materials are carefully selected to be beautiful, durable, and soft against your skin. Handcrafted details honor island culture with authentic artwork.
North By Northwest is proud to carry Olukai, a brand that maintains the commitment to quality for those who wear them and those who craft them!
Whether you’re spending time by land or by sea, Sperry Top-Sider’s boat shoes keep you looking good all year round. Their sailing shoes are made with the finest materials to last for years to come. Sperry deck shoes are designed by engineers to keep you steady on slippery surfaces.
An avid sailor and inventor, who almost lost his life to a slippery deck, Paul Sperry spent years and dozens of experiments trying to perfect a non-slip boat shoe. As Paul Sperry watched his cocker spaniel, Prince, run across the ice on a winter’s day in Connecticut, he noticed his dog’s amazing ability to maintain traction on the slippery surface. Turning over Prince’s paw, he observed hundreds of tiny cracks and cuts going in all directions. These wave-like grooves became the inspiration for Mr. Sperry’s latest patent, called Razor-SipingTM, and were instrumental in maximizing the traction and performance of the Authentic Original Sperry Top-Sider first introduced in 1935.
Since inventing the first boat shoe, the brand continues to share their “Passion for the Sea” with those who enjoy the good life in, on and around the ocean!
Nature created Icebreaker merino wool as protection against the scorching summers and freezing winters of New Zealand’s rugged Southern Alps mountain range.
It’s the ultimate field test – humans are clever, but nature is smarter! So instead of trying to design a better fibre, Icebreaker adapted merino wool into a lightweight system of all-season garments for people.
Breathable in summer, insulating in winter, yet exceptionally soft and lightweight - Icebreaker has pioneered the use of merino wool in the wilderness since 1994, and have now fused nature and technology to create merino layers for the outdoors, for performance sports, and for the city!
Today, the Icebreaker apparel system has grown to include underwear, mid layer garments, outerwear, socks and accessories for men, women and kids! You can buy Icebreaker in more than 3000 stores in 43 countries… including in each North By Northwest location across Ontario!
Nikwax manufactures high quality cleaning and waterproofing products that prolongs the life and enhances the performance of clothing, footwear & equipment. Whether you work or spend your leisure time outside, Nikwax keeps you dry!
Nikwax products are EASY to use. The products go exactly where needed; less product is wasted, saving you money. You can treat gear with Nikwax in your washing machine, by hand or by using our spray-on products.
Nikwax products are SAFE to use. No propellant gases, non-toxic, no fluorocarbons, environmentally safe. It’s WaterBased. By using Nikwax you can renew your gear and reduce the impact on the earth’s resources.
Nikwax products keep you DRY. Nikwax ensures you get maximum performance from your gear so you stay dry, warm and comfortable in wet weather. Enjoy your time in the outdoors (even if it is work!!)
Stay dry, warm and comfortable with Nikwax Waterproofing.
During the course of a lifetime, no other part of the body is subject to so much strain as our feet. With features like a contoured cork footbed, a deep heel cup, and a roomy toe box, Birkenstock clogs and sandals provide more than simply cushioning. Birkenstock footwear provides the perfect balance of firm support and shock resistance allowing your feet and body to be naturally supported.
Birkenstock is based on the simple principles of health and wellness, quality workmanship and materials, and a respect for the environment. Did you know that Birkenstock created the original contoured footbed that supports and shapes to your foot when walking? And it’s made of 100% natural and renewable cork. You could call it sustainable comfort!
As a family owned and operated business for over 200 years, all Birkenstock footwear is still made in Germany; a tradition that requires a natural respect for both the environment and future generations.
North By Northwest is proud to be carrying a brand that is supporting your feet and the environment, at the same time!
Trent Kitch, an athlete and an MBA student at the Richard Ivey School of Business at UWO, founded the brand in 2006 on the need to make men’s underwear more comfortable. Kitch came up with the idea for Saxx Underwear while on a fishing trip off the coast of Alaska, where he experienced extreme irritation while wearing a survival suit for three days to withstand the harsh weather conditions.
Kitsch envisioned a new design in men’s underwear that would prevent contact and be more comfortable. With the help of a fashion designer and input from professional athletes, Kitsch developed the concept for comfort side panels that create a hammock-like effect.
Every pair of SAXX Underwear features a combination of technology and innovation that makes them the most comfortable, high-performance underwear ever made! The Articulated Front Pouch and Patented Internal Mesh Panels combine to give you the room you need, while preventing unwanted friction. Each pair also features a Moisture Wicking Waistband that keeps you dry when the temperature rises. Lastly, they use a wide range of cutting edge technical fabrics, each with a specific feature to enhance your wearing experience.
Ten Tree is a lifestyle apparel company based out of Saskatchewan, Canada, that plants ten trees for every item purchased. By combining social and environmental consciousness with lifestyle apparel, Ten Tree allows consumers to have a direct impact on the environment and communities worldwide.
The trees planted with Ten Tree are done so with the intention of solving an ever increasing problem. The impact of these trees extends far beyond the environment; it provides communities with jobs, sustenance, and a future. The effect of each and every tree will be felt for generations to come.
North By Northwest is proud to carry this brand, that truly believes that they can inspire a new group of consumers to tackle the environmental issues we are now faced with head on and positively impact our future!
Operating in Southwestern Ontario since 1985, at North by Northwest, We Sell Adventure!
With a product mix that is a blend of both function and fashion, North by Northwest is committed to providing quality travel and outdoor clothing, outerwear, footwear, and accessories.
In addition, NNW ensures their customers an extensive selection of products that enhance the enjoyment of travel and outdoor activities, as well as the most friendly and knowledgable staff to help you find exactly what you are looking for!
Please take a moment to enjoy the online store, or visit one of North By Northwest’s retail locations in Southwestern Ontario:
Barrie – Georgian Mall
Burlington – Burlington Mall
Guelph – Stone Road Mall
Kitchener – Fairview Park Mall
London – Masonville Place/White Oaks Mall
Waterloo – Conestoga Mall
We look forward to being a part of your next Adventure!
Since 1870, Blundstone has made some of the most comfortable pull-on boots money can buy. With an amazing combination of weatherproof leathers, high quality EVA footbeds and a design that is perfect for dressing up and down, Blundstone is a fantastic boot for any time of the year. This Autumn, make your choice for an all purpose boot an easy one and choose the incomparable pull-on comfort of Blundstone.
Also, be sure to also pick up the Blun. Boot Polish #4 to help rejuvenate the natural oils of the rustic leather.
Something missing in your daily run? If you’re looking for an exciting new pair of shoes that will completely change the way you run, be sure to try the Minimus series from New Balance. These minimalist shoes with durable Vibram treads have a lowered heel to allow your feet to feel more natural on the ground and help you run faster and longer than ever before! With a wide selection of colours for men and women, be sure to check out the New Balance Minimus series now available at North By Northwest.